Global warming is expected to have far-reaching, long-lasting and, in many cases, devastating consequences for the planet, if action isn’t taken. Already, global warming is having a measurable effect on the planet. Honda wants to start an initiative that aims to educate its audience on the effects of global warming - Honda tells people to make the switch before they end up driving into a dystopian world.
Honda x Google - Dystopian mode
We add a dystopian mode/map type wherein people will see the streets with heatmaps, indicating how certain regions are heating up as a result of global warming.
Certain places will have freezing emoji, fire emoji based on the future climate conditions of that place. On tapping these icons, people will see a pop up that will have a message and will direct them to our microsite.
Certain places will have freezing emoji, fire emoji based on the future climate conditions of that place. On tapping these icons, people will see a pop up that will have a message and will direct them to our microsite.
Copywriter: Pranaya Nair
